SEO Scotland - Improve your Website
We have SEO Perfect for your Business in Scotland
Improve the quality of your website, and Increase it's performance with SEO
Marketive is an SEO agency here to ensure your business in Scotland makes an impact online. We help businesses right across the country draw more traffic to their sites. How do we do it? Through search engine optimisation. There’s a competitive landscape for organic search, making online marketing a difficult task. With us, you can be sure you’ll get your brand out there where folk can see it: at the top of search results.
If you’re wondering if this method is still relevant, we can assure you that while many of its practices and techniques are frequently changing, SEO remains the key ingredient for anyone looking to have their website seen. If you have a question about any service we do, don’t hesitate to get in touch with us today.
Are you looking to expand your reach?
We can aid you in drawing more clients to your brand. You won’t have to rely solely on using paid adverts to get your product out there.
Have a great blog that you want to be found by more people?
By choosing Marketive, you’ll see more visitors coming to your site and grow your influence online.
Have a company that you’d like to see rank higher on Google?
SEO can allow you to better compete in the marketing space against other businesses and draw in new customers..
If you’re considering the marketing options for your new business, you’ll want to make use of an SEO specialist.
SEO can make your business website more visible to your target audience, helping you stand out from the competition.
SEO in Scotland
The Marketive team work with businesses all across Scotland. You can check our SEO Service pages for individual areas below, just by clicking on the text.
You can also check our Web Design Scotland page for our other main service.
Please get in touch with any questions or enquiries.
Get your Scottish Business to the top of Google search with SEO
We offer a free SEO Audit for your website. We’ll have a look at your website and recommend any changes you can make to better ensure you land on the first page of Google.
What is SEO?
Search Engine Optimisation (SEO) is the process of presenting the content on your website in a way that increases its visibility in the relevant search results. Marketive offer Scotland SEO, our branch for your full SEO requirements.
SEO entails optimising your website to be better understood by search engines, and in turn, appearing more frequently and nearer the top of the list of results.
All search engines use crawler bots. These bots collect information on different web pages and collate the information into an index. Algorithms are set in place to scan through all the pages. These algorithms look for hundreds of different signals and factors. There are over 200 signals that Google analyses pages for. No one knows what all of the signals are, but we do know a few of them. These factors and signals are what determines the pages ranking place for a search result. There are many different factors such as Domain Authority, Readability, Mobile Friendliness, Content Quality and Content Optimisation. Then there are additional factors such as keywords and relevance to the search query. We’re here to ensure you cater to these factors and signals through SEO.
Are you disappointed with your website that isn’t performing as well as you’d hoped? Perhaps you’re not achieving the sales or number of customers that you had expected?
We understand that marketing can be difficult. That’s why we’re here to assist you. We know what is required for your business website to get to the front page of any search engine, all with the power of SEO.
The Solution -
SEO Audit with Us
Our SEO service can help solve your marketing problems. Here at Marketive, we’ll aid you in achieving your goals. We will use our knowledge of SEO along with Premium Tools to enhance your website. We’ll look into any aspects that might be affecting your ranking, and help you improve upon them. You can count on us to be the solution to your SEO needs online.
Our Scottish SEO Process for Enhancing your Website
Initial Review of your Website and Content
Firstly, we will review your page and advise you on any changes you need to make. We can target ranking for local, national or worldwide based on your aspirations. We also can build up your domain authority to rank you on the Map Pack section - the selected group of businesses google brings up based on your location that is relevant to the search term.
Keywords and Competitors
Next, we research your chosen keyword and gather the best relevant keywords to also use in the content. We’ll ensure you’re staying up to date by researching the websites of your competitors. This will include checking the keywords that they use, so we know how to better assist you in ranking against your competitors and give you that extra edge.
After that, we’ll inspect the page speed, check sitemaps, robot.txt and if your SSL certificate is installed and also verify if you have analytic tools set up. Then there’s ensuring the content length and keywords are appropriate on how you’d like to rank, among other tasks.
Backlinks to Build Relevance and Authority
Then, we make use of backlinks. Backlinks are very important to SEO and have been the main ranking factor on Google for many years. With backlinks, we find sites related to your website and create a link that leads back to your website. This indicates to Google the relevance of your website. Using backlinks builds domain authority which will help you push your E.A.T - Expertise, Authoritativeness, Trustworthiness. We can also build citations that assist in pushing your Google My Business listings.
Monitor the Impact of Changes to your Website
When all of the SEO work is complete, we will monitor your website. This includes leaving it to perform and monitoring the results after 30 days for the major changes, or around 1-2 weeks for the smaller ones. We’ll then have a full overview of the success of the website and report how its ranking has improved.
What can our Services and SEO do for your Business in Scotland?
SEO is the process of tailoring your website to elevate the quality and quantity of traffic you receive. This is dependant on the written content on the site that Google uses to qualify your website amongst other relevant sites that are offering similar products or services to you and rank them accordingly.
Increased Visibility and Ranking on Google
Using SEO through Marketive will elevate your website in the rankings of search engine results related to your website. We prioritise one keyword but will utilise a variety of other keywords that are relevant to your product. This is since searches may share the same theme but will likely vary in form and style. Thereby using a range of different keywords, you can cover your bases. For example, someone might search for “commerce” on Google, but other searches might include, “businesses” or “economics”.
Increased Website Traffic
Using relevant keywords and search terms will attract more visitors to your business website. The quality of this traffic will have increased as well since these are people who are intentionally looking for your product. Thus, a potential increase in sales.
Organic Exposure to more People
By utilising our SEO service, your business will attain more organic growth online. This means that potential customers will find your business website more naturally as opposed to exposure from paid advertisements. Finessing your content to stand out from the crowd and using the right keywords will ensure you target specific search terms that lead customers to your website organically.
Request SEO Scotland
Marketive would love to work with you to help elevate the quality of your business website. We prioritise your 100% satisfaction in everything we do, always being transparent about our work and giving you updates on our progress.
We offer SEO across several areas in Scotland. You can find our complete list of SEO services further up on this page. For more information or you can contact us if you have any questions.
We also offer Web Design services, if you would like a website built or are in need of your current one completely redone. You can check out our Web Design for Scotland for more information. We offer our website design services across many cities. You can check out our service list or contact us and we’ll be happy to assist.
Another service we offer is Content Writing. This is where our writing team write content to help boost your website. You can check the page for more information.
Additionally we offer Graphic Design Services. We offer many different services for this, from branding and logos, to printed media such as business cards and leaflets and even elements for your website. You can check the service page for more information or get in touch.
We can also help with Local SEO. What Is Local SEO? Local SEO relates to optimising your website for your local market. For example, targeting Dundee if your business is situated in Dundee. Marketive utilises several factors to optimise your local SEO if needed such as setting up and managing a Google My Business listing for you.
100% Satisfaction Guarantee
If for any reason, you’re unhappy with any of our services, we guarantee a full refund within 30 days after you sign up. If there are any problems, feel free to get in touch with our friendly team who will work hard to ensure your issue is resolved or offer a swift refund.