Get the right look for your Website and improve your Marketing with our Web Design Edinburgh Service
In today’s world, if you have a business, you need a website to go with it. To have a website that will attract visitors and keep them on the page, it needs to be well-designed.
At Marketive, we offer website design services for your trade that you can be proud of.
Edinburgh Web Design
Who needs Website Designers?
Website design is exactly what it sounds like; designing a website for it to be accessed online. Your company in Edinburgh may require this, but perhaps you’re not sure where to start. Have no fear. We have you covered. Our services include all the basics of design, with additional steps to account for User Experience and Responsiveness. This is because people are increasingly using devices such as phones or tablets to search for things on the web.
With various web design sites available online, you may be wondering, why not just do it yourself? Well, when you hire a professional web designer, you can alleviate the stress of the whole process and rest assured, knowing your site is in good hands. Our experienced team will ensure that the functionality of your site is in top condition and is tailored to your business. In doing so, we will retain the vision you have for your website whilst keeping it visually engaging.
Website Design for your Business
Need a new website or already have one that’s needing to be refurbished? No problem. We’ll take look at your current site or the plans you have for a new one and discuss your aspirations. We’re happy to share our expertise and offer suggestions on a layout for your site that will complement your company.
The look of your website is very important. For example, factors such as the style of the site and its ease of access affect how people view your product. In short, you will give visitors the right first impression with a well-designed website. Thus, the look and functionality of your site becomes a key component to your marketing strategy.
We also offer Content Writing services along with our Website Design. This entails having our team write all on the content on the page for you. Our Content Writers are well-versed in writing content that attracts new visitors who are browsing online, as well as content that appeals to search engines like Google. Lastly, they will get the necessary information about your company from you to ensure they reflect your vision in everything they write.
Web designers create and maintain websites for clients that specify what they want such as the general layout, graphical elements, layout of content, how to handle mobile devices, etc. They also interface with clients in their role as conversation facilitators and object negotiators.
Web designers may draft sketches of each page based on input from a client or a rough sketch by a graphic designer which serves as a creative reference point.
The web designer’s job doesn’t end at designing pages for a website though. They also make sure the site will adhere to accepted standards and browsers since newer versions of browsers use different HTML coding languages than previous ones did.
A website’s presentation often reflects the personality of the designer. But more importantly, it signals to users what to expect about usability and content.
The field of web design is an intersection between graphic design and computer programming; both disciplines are crucial when designing pages on the World Wide Web.
Computers have changed how we work, learn, communicate and buy goods. Increasingly, computers are becoming not just more powerful but cheaper too; like household appliances, they’re on everyone’s desk (and on phones).
Web design isn’t easy. People who love to create tend to want to do everything, and when they can’t it can be difficult or frustrating for them.
Web design is the creation of pages that are viewable over the internet by browsers in a meaningful way. There’s a lot more that goes into web design than many think, from figuring out what the main intent of your site will be through coming up with a content plan, creating all of your page structures and navigation paths, defining your graphical identity and logo, deciding on colors and fonts for everything from background images down to each button text color.
Tools include Adobe software like Photoshop and Illustrator. General computer literacy is a plus too.
Learning web design from scratch is a large job. But it can be done if you know where to start.
To learn web design, you need exposure to the basics of HTML and CSS which are standards for building a website. And this type of information can also teach you about other related topics such as SEO and Google Adwords while increasing your knowledge in coding languages.
Most web designers have had years of experience and even trained through college and university. So if you want a website that really stands out, you are best to leave it to the professionals.
If you’re building a website for the first time, there are some really great resources online that can teach you.
Learning this can be time-consuming and agonizing. If you don’t have time for this, call a professional. We can do research and build something to your liking.
Search Engine Optimization (SEO) is the action of optimizing a site to rank higher in search engine results. SEO can be done through many different techniques, including link building and social media marketing.
Ways that websites can rank higher in search engine results include: on-page SEO wherein content matched with relevant keywords and structures are used; keyword analysis and crafting of the meta title and meta description tags and header tags for each page; backlink acquisition through strong anchor texts or strong contact pages posts; creation or improvement of quality original content over linking to similar sites for irrelevant information; development of high authority social media page such as Facebook, Twitter, Pinterest, LinkedIn, etc.
Google wants to show the most relevant and useful content at the top of search engine results pages. Search engines rank webpages by trying to identify as many as keywords as they can, and matching those keywords with each webpage’s content. Then the search engine decides which page is best suited for a given keyword.
Some very basic SEO techniques would be to use keywords in your written content that resemble closely to your business or product.
Add some internal links to your site.
Make sure your website is loading fast.
Write content that people want to read.
Find similar businesses or web pages and ask them to link to your website.
We would love to give it away for free, but like any business we have staff to pay and costs to run our service.
If you require professional advice or need any content created for your business then Marketive offer services starting at £250 – £5,000 per month.
SEO ensures your business is easily found online. If you can’t be found on Google, no one will find you! The benefits of good search engine optimization are four-fold:
• You improve your website’s traffic ranking in search engines, making it easier for people to find your website.
• You increase your chances of increased monthly revenue because more visitors equals more revenue.
• You win trust with potential customers by showing them that they can trust you by knowing where you rank regarding important websites such as Google Maps.
You should use SEO when you want increased traffic to your website.
If you’re looking for more traffic to your website, it may be time for some basic search engine optimization (SEO). That way, people will find your webpage when searching on Google or other search engines.
Edinburgh is Scotland’s compact, hilly capital. It has a medieval Old Town and elegant Georgian New Town with gardens and neoclassical buildings. Looming over the city is Edinburgh Castle, home to Scotland’s crown jewels and the Stone of Destiny, used in the coronation of Scottish rulers. Arthur’s Seat is an imposing peak in Holyrood Park with sweeping views, and Calton Hill is topped with monuments and memorials. ― Google
Whats on in Edinburgh
At Edinburgh Marketive
If you’re ready to build yourself a new website, get in touch with us today.
At Marketive, we aren’t just limited to Edinburgh website design. We also offer Web Design Services across Scotland. You can check out our full list on our website or contact us to find out more.
You may also be interested in our search engine optimisation service if you have an existing website that you would like to see perform better. Visit our Ediburgh SEO page for more information. We also offer SEO across Scotland.
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